The Bowdoin Orient
Volume CXLI, Number 14
February 3, 2012
Advertise
The Bowdoin Orient Business Office
The Bowdoin Orient
6200 College Station
Brunswick, ME 04011
orientads@bowdoin.edu
Phone: (207) 725-3053
Fax: (207) 725-3975
Business Manager: Tarara Deane-Krantz
Assistant Business Managers: Maya Lloyd & Madison Whitley
Advertising in the Orient
The Bowdoin Orient is the student newspaper of Bowdoin College, located in Brunswick, Maine. The Orient has an average circulation of 2300 copies per issue and reaches people of all ages locally, nationally, and internationally. All of the readers are connected to Bowdoin College in one way or another and most will at some point be in the area to use the community's resources—hotels, restaurants, and stores. Your decision to advertise with The Orient will without a doubt help broaden your customer base and open doors for your business in the immediate and distant future.
Advertising Rates
- Publication Frequency: Every Friday while classes are in session (see below for production schedule).
- Average Circulation: 2300 copies, read by on-campus by students, faculty, staff, and local residents, and off-campus by parents, alumni, and friends of the College.
- Columns: Five columns, each 1.84 inches wide with a 0.25 inch margin between each column.
- Deadlines: All ads should be received by 5:00 p.m. on the Monday of the week they are to run.
- Submission: We prefer ads submitted digitally via email (as a .tif or .pdf file, for example), but we also accept ads at our above mailing address.
- Pre-payment Discount: We offer a 5% discount for pre-payment.
- Frequency Discount: We offer a discount of 50% on every fifth ad.
- On-campus Discount: All campus organizations receive a 50% discount on every ad.
- Non-camera-ready Ads: Our staff can design and typeset an ad for you. We charge an additional 10% of the cost of the first ad for this service.
- Payment: Invoices and one tear sheet will be sent out after the publication of each issue (unless the advertiser requests additional sheets or a whole issue).
| Description | Camera-Ready Advertisement |
| Per Column Inch | $9.25 per vertical inch |
| Full Page Ad 10.25 x 15 in. |
$565.00 |
| Half Page Ad Horizontal 10.25 x 7.5 in. |
$295.00 |
| Half Page Ad Vertical (small) 3.94 x 15.0 in. |
$240.00 |
| Half Page Ad Vertical (large) 6.04 x 15.0 in. |
$355.00 |
| Quarter Page Ad 6.04 x 6.0 in. |
$166.50 |
| Classified Ads and Inserts | The Orient does not accept Classified Advertising or Inserts. |
| Business Cards | Can be run as ads at a flat charge of $20.00. |
Production Schedule (2011–2012)
Dates in gray are non-publication dates.
| Fall 2011 | ||
| 1 | September 9 | Back to school |
| 2 | September 16 | |
| 3 | September 23 | |
| 4 | September 30 | |
| October 7 | Fall Break | |
| 5 | October 14 | Homecoming |
| 6 | October 21 | |
| 7 | October 28 | Parent's Weekend |
| 8 | November 4 | |
| 9 | November 11 | |
| 10 | November 18 | |
| November 25 | Thanksgiving Break | |
| 11 | December 2 | |
| 12 | December 9 | |
| Spring 2012 | ||
| 13 | January 27 | |
| 14 | February 3 | |
| 15 | February 10 | |
| 16 | February 17 | |
| 17 | February 24 | |
| 18 | March 2 | |
| March 9 | Spring Break | |
| March 16 | Spring Break | |
| March 23 | Spring Break | |
| 19 | March 30 | |
| 20 | April 6 | |
| 21 | April 13 | |
| 22 | April 20 | |
| 23 | April 27 | |
| 24 | May 4 | |
For further information involving local ads, please contact our business team.
Tarara Deane-Krantz
Bowdoin Orient Business Team
Phone: (207) 725-3053
Email: orientads@bowdoin.edu
For further information involving national ads, please contact our representative.
Stacie Anekstein
Account Manager
Toll-Free Phone: 1-888-897-7711 x 116
Phone: 1-603-898-7711 x 116
Fax: 978-231-0300
Email: sanekstein@mymediamate.com